Larry G. Linne
CEO, Industry Visionary, Author
Experience
Larry has over 24 years of experience in the financial services industry. He has served as the CEO of InCite Performance Group since 2009, joining the company in 2005 and becoming a partner in 2014. Previously, he was the VP of Sales and Consulting at Manuel Lujan Insurance Agency in Albuquerque, NM. He is also a Certified Exit Planner (CExP™) through the Business Enterprise Institute, a designation he has held since 2014.
Industry Value Experience
- Advised hundreds of agencies, including over 30 in the Top 100, on growing their value.
- Successfully produced results in P&C, Benefits, Surety, and Consulting.
- Developed numerous tools to support insurance sales, leadership development, and agency growth.
- Authored three leadership and branding books: Leading Performance...Because It Can't Be Managed, Brand Aid, and Make the Noise Go Away.
Passion
- Helping insurance agencies achieve what they didn’t think possible.
- Promoting innovation and growth.
- Encouraging individual personal growth and discipline.
Unique Skills
- Public speaking and performance management expertise.
- Behavioral science application in sales and executive decision-making.
- Proficient in exit planning, sales, and persuasion.
Additional Business Experiences
- Former NFL football player with the New England Patriots, Dallas Cowboys, and San Diego Chargers.
- Work in logistics and retail equipment sales before advancing to management roles.
- Certified in Risk Management through the Business Enterprise Institute.
Contact us
Get In Touch
Have questions or need assistance? Get in touch with us—we’re here to help make your experience seamless!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.